For example, you could target people who like both Luke Bryan and Whiskey. You could also target people who like Beer and Baseball. What about Weight Loss and Crossfit? Or even 2nd Amendment Rights and Hunting.
While it was previously possible to intersect a behavior and an interest, you've never been able to intersect two interests or even two custom audiences.
Want to find people who like "Star Wars" AND "Pit Bulls"? Well, now you can layer like never before. This is called the Conjunctive "AND". It lets you reach niches that were previously impossible to target.
Want to find the super fans? Then filter your audience down to people who like multiple interests in the same niche. No more scouring for long-tail interests. Get your exact targeting right away.
Audience Intersect works with your existing tools. Access these new intersections directly inside the Facebook Ads Manager. Watch your audience size shrink dynamically as you add more intersections.
Get the tool that only few marketers have access to. Whether you are selling physical products, tee shirts, or just about anything, a narrower audience means higher click-through-rates and overall better profits.
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No. Facebook lets you target people who like one interest OR another interest. But, Facebook does not currently let you find people who like two different interests (eg. yoga AND cats).
Facebook has only offered this feature to a limit set of partners. This is your opportunity to target untapped audiences before everyone else can.
Yes! We have tested this tool extensively, and have ensured it meets all the proper standards. That means there is no risk to your Facebook account.
Audience Intersect is built to work directly inside the Facebook Ads Manager. All you need is Google Chrome and you can go to any existing ad and change the targeting settings to make intersections.